Proxying Plausible through Netlify

Step 1: Add URL rewrite rules#

If you don't already have a _redirects file at the publish directory of your site, create one. You can learn more about Netlify redirects and rewrites here. Here's the setup for proxying Plausible Analytics:

/js/script.js https://plausible.io/js/plausible.js 200
/api/event https://plausible.io/api/event 202

You can also choose a subdirectory to install Plausible under to make sure it doesn't shadow any routes that you may already have in your application:

/your-subdirectory/js/script.js https://plausible.io/js/plausible.js 200
/your-subdirectory/api/event https://plausible.io/api/event 202

Choose a generic or irrelevant name for the subdirectory. If you choose something like analytics or plausible, it might get blocked in the future.

Using our extensions such as hash-based routing, page exclusions or outbound link click tracking? Edit your _redirects and change the name from plausible.js to the script you want to use: plausible.hash.js, plausible.exclusions.js or plausible.outbound-links.js. Want to use more than one extension? You can chain them like this: plausible.hash.exclusions.outbound-links.js

Step 2: Adjust your deployed script#

With the URL rewrites in place, you can change your script tag as follows:

<script defer data-domain="yourdomain.com" src="/js/script.js"></script>

In case of a subdirectory installation, you'll also need to add a data-api attribute to tell the script where the data should be sent.

<script defer data-domain="yourdomain.com" data-api="/subdirectory/api/event" src="/subdirectory/js/script.js"></script>

Deploy these changes to your Netlify site. You can verify the proxy is working by opening your network tab. You should see a request to https://yourdomain.com/js/script.js with status 200 and another one to https://yourdomain.com/api/event with status 202.

Troubleshooting#

If your <script> tag's src attribute is being manipulated to some unrecognised CDN URL, it's because you have the Asset optimization JS settings enabled in Netlify. Both the Bundle JS and Minify JS options must be de-selected in order to avoid interference with the proxied Plausible URL.